301 Redirects Meaning – A 301 Redirect is a permanent redirect that automatically sends users and search engines from an old URL to a new one.
It tells search engines that the page has moved permanently, so all SEO value, backlinks, and ranking power are transferred to the new URL.
Example:
If example.com/old-page changes to example.com/new-page, a 301 redirect ensures both users and crawlers land on the correct updated page.
It’s essential for SEO, website migrations, URL changes, and maintaining a smooth user experience.
Table of Contents
301 Redirects Meaning – Uses
- Permanent Page Move – Redirect old URLs to new ones when content is permanently relocated.
- Website Redesign or Migration – Preserve SEO when moving to a new domain or structure.
- Fix Broken Links – Send users from deleted or outdated pages to relevant live pages.
- HTTP to HTTPS Migration – Redirect all old insecure URLs to secure HTTPS versions.
- Non-www to www (or vice versa) – Maintain consistency across domain versions.
- Consolidate Duplicate Pages – Merge multiple similar pages into one authoritative URL.
- Change in URL Structure – Update old URLs to match a new, SEO-friendly structure.
- Preserve SEO Equity – Transfer link juice and ranking power from old pages to new ones.
- Merge Multiple Domains – Combine old domains into one main website for better SEO.
- Rebrand or Rename Pages – Redirect old brand or product URLs to new names or sections.
301 Redirects Meaning – Related Terms
- 301 Redirect
- 302 Redirect
- 307 Redirect
- 308 Redirect
- Meta Refresh
- Permanent Redirect
- Temporary Redirect
- Redirect Chain
- Redirect Loop
- Redirect Map
- Redirect Rule
- .htaccess Redirect
- URL Redirection
- URL Forwarding
- URL Rewrite
- HTTP Redirect
- HTTPS Migration
- Domain Migration
- Site Migration
- URL Migration
- Broken Links
- 404 Error
- Soft 404
- Crawl Errors
- Link Equity
- PageRank
- SEO Redirect
- Canonical Tag
- Duplicate Content
- Search Engine Crawlers
- Technical SEO
- SEO Audit
- Link Juice
- Server-Side Redirect
- Client-Side Redirect
- Apache Redirect
- Nginx Redirect
- DNS Forwarding
- HTTP Status Code
- HTTP Headers
- Indexing
- Ranking Signals
- Organic Traffic
- Page Authority
- URL Structure
- Content Consolidation
- Website Optimization
- Redirect Testing
- Redirect Strategy
- On-Page SEO
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